Considering the existence of many differing versions of the yell, it is possible that it had multiple origins. The name, Rebel Yell, was nothing more than a nod to the regions history by a multi-park company trying to be relevant to Virginians. Rebel Reservewill also be updated and now called RebelYell Small Batch Reserve. Rebel Yell is now distilled and aged at Luxco's new distillery, Lux Row Distillers, in Bardstown, Kentucky. Lets take a look at how much a bottle of Rebel Bourbon will cost you. Im only speaking for myself and the people I encountered. Reviews and discussions are encouraged, check out the stuff we've compiled in the sidebar and our review archive! But more importantly, we cannot white wash history (forgive that wording, please!). In his autobiography My Own Story, Bernard Baruch recalls how his father, a former surgeon in the Confederate army, would at the sound of the song "Dixie" jump up and give the rebel yell, no matter where he was: "As soon as the tune started Mother knew what was coming and so did we boys. Lets pour ourselves a glass and find out. Rebel bourbon is also made in Kentucky, and it is known for its strong, fiery flavor. Especially for those of us that have been riding it since the 70s," said one more. Lux Row Distillers states that the new bottle features an embossed rounded shoulder in addition to revised front and back labels. Weller & Sons until it merged with the Stitzel distillery company which was founded around 1872. I'm not sure why Rebel is less offensive than Rebel Yell. November 18, 2020 in General Bourbon Discussion. Billy Idol wrote the song because of the bourbon. It is often enjoyed neat or on the rocks. Stan Freberg began his comedy recording of "The Yellow Rose of Texas" with his version of the rebel yell. NDPs dont often disclose the source whiskey for their brands. We all know why your pleasing the pc crowd. The rebel yell was a battle cry used by Confederate soldiers during the American Civil War. Rebel Yell was a term coined for the battle cry of the confederate army. Someone might need to find something more important to worry about than the name of a roller coaster that doesnt belong to them. Composition: 68% corn, 20% wheat, 12% barley Aged: 10 years in virgin American white oak. John Salmon Ford, in an 1896 interview with Frederic Remington, describes a charge his Texas Rangers made into a Comanche village in 1858 and that his troops gave the "Texas Yell". In January 2021, Luxco was acquired by Midwest Grain Processors MGP the countrys largest third-party producer of sourced whiskey products. Edit: Watching this yo-yo up and down has been hilarious. When compared to other whiskeys, a few drops of Bourbon can be perceived as being a little hot in a glass or a bucket. The phrase you get what you pay for applies quite well to Rebel Bourbon. Rebel Yell was to be produced in small batches and sent out to southern states. The 35th Battalion of Virginia Cavalry, "White's Cavalry", were given the nom de guerre of "Comanches" for the way they sounded in battle. lol. A new bottle extension for the Rebel Yell brand, Rebel Yell 100, is a wheated bourbon that has been specially distilled. The last thing, and maybe most important, is a low price tag. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. This change has been made at the request of Luxco, which renamed its Bourbon brand Rebel Yell. This change is still in effect on store shelves. All retail support materials will be updated tohighlight the new packaging and driveconsumers to the Band of Rebelsprogram online. Add a couple of ice cubes or pour it into a cocktail as a base spirit bourbon, and you may have yourself a genuine deal. Rebel Yell went through a rebranding effort which brought about a couple changes. It was not that; it was the Southern war cry."[10]. Find news, promotions, and other information pertaining to our diverse lineup of innovative brands as well as newsworthy headlines about our company and culture. "He didn't bottle a great deal of it, and several years later, four or five years later he sold the brand to the Southern Comfort people, and they never used it. The original time-honored Rebel Yell recipedates back to 1849, when it was invented atwhat would become the Stitzel-WellerDistillery. 3 charred oak barrels. It is high-proof and made from corn. Its a decade old recipe that was painstakingly aged in charred oak barrels to create a distinct flavor profile for each batch. At last it grew too dark to fight. Numerous 4-year Distillers Collection Single Barrel offerings are also available under the Rebel Yell Bourbon name prices also vary as they are often bottled for specific retailers and available in limited quantities. It was meant to target markets in the South, and the Rebel Yell name harkened to the Confederate Army during the Civil War. It mutes most of the flavors, but it also dilutes the strong alcohol aroma and taste. Rebel Bourbon has a mash bill of 68 percent corn, 20 percent wheat and 12 percent malted barley. Wed pool our money, and this guys brother would grab a cheapbottle of whiskey for us. 'Woh-who-ey! And of course Racer refers to its ride design featuring two tracks where trains race each other throughout its hilly course. Style: Straight bourbon Origin: Kentucky Age: 10 years Proof: 50% ABV Price: $60 Release: May 2017 Availability: Nationwide in limited amounts. Rebel Yell is a brand of Kentucky straight bourbon whiskey owned and marketed by Luxco. It has been made using only the purest Kentucky limestone-filtered water and new charred white oak barrels for aging. The companys brand was acquired by the David Sherman Corporation and renamed asLuxco in 1999. The Rebels Yell Bourbon was created in 1927 by the Stitzel-Weller Distilling Co., according to the companys website. Shame on KD. My favorite coasters are B&M hypers and gigas. An American classic is reborn for anew era of rebellion! There is no doubt that wheated bourbon is one of the most underappreciated flavors. And lets be honest, thats all you can really ask for when buying a $15 bottle of bourbon. While we have an affinity for scotch, whiskey, bourbon, and IPAs, we are connoisseurs of all things alcoholic, and even dive into our feelings with wine on more than a few occasions. The rebel yell has also been likened to the scream of a cougar. Rebel bourbon is made in Kentucky, the heart of bourbon country. Its not difficult. Hit it on the desktop version of the site. In Virginia battlefields, monuments, and references to the areas history are very common. At one time, Rebel Yell Honey whiskey and Rebel Yell Cherry whiskey versions were available, but they are no longer represented on the companys website. Once I became more conscious of the significance of the name, I did find it awkward. In this Rebel Bourbon review, well discuss the history, price, tasting notes, and more. 17. But it never did any good. Blood Oath, David Nicholson, and Ezra Brooks are just a few of the brands produced by the company. It will just make her cry more, more, more. The results of honorable Men idly standing asideand remaining silent. Shoddy_Ad7511 6 mo. The Rebel Yell brand is currently produced at the Luxco distillery. Well see if this changes soon now that Lux row Distillers hits the four year mark. From there, most bourbons will contain malted barley, and rye. Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. The film version, by contrast, has the yell sounding as a high-pitched "yay-hoo" repeated several times in rapid succession. So over the last year, I'd tried a few new bourbons and one I'd come to enjoy was Rebel Yell. The whiskey is aged in charred oak barrels for four years before being bottled. The park did what they thought was best. For most of its existence, Luxco was a non-distillery producer or NDP which meant they did not own a distillery. The W.L. Rebel Yell bourbon is a smooth, mellow whiskey with a sweet taste. The '75' refers to 1975, the year that the ride opened. I find this to be a case of much ado about nothing but then I never read anything into the name Rebel Yell. The brand was established after Prohibition in the 1940's. Now at $17.95 for a 750 ml bottle, up from approximately $11-15 since Luxco's rebranding, it is neither a steal . Hopefully the wood work they are doing will justify the new and improved name. This change is still being implemented on retail shelves. The offering has gained a lot of media attention, being named Worlds Best Single Barrel and Best Kentucky Single Barrel of 2020 by Whisky Magazine and Whisky Advocates 2017 Top 20 list at No. Anecdotes from former Union soldiers described the yell with reference to "a peculiar corkscrew sensation that went up your spine when you heard it" along with the comment that "if you claim you heard it and weren't scared that means you never heard it". McDonald, F., & McDonald, E.S., (1980), "The Ethnic Origins of the American People, 1790", McWhiney, Grady. Rebel Yell has now beenrefashioned for a new generation of bourbondrinkers to enjoy. Flanked by heavierglass bottles, premium cork closures andembossed labels, the new lineup will increaserelevance for younger audiences and createan opportunity to command a higher pricepoint. Please check your entries and try again. [2] One description says it was a cross between an "Indian whoop and wolf-howl". Imageused underCCby Mr. Gray. In 1984, the brand enjoyed nationwide distribution on the back of the Billy Idol song, which according to legend was about a rowdy night fueled by Rebel Yell Bourbon. Yes, Racer 75 is a weak, uninspired name but Im glad to know that inbred rednecks who say they will no longer be renewing their seasons passes just because of the name change will no longer be in the park! While the distillery became knownfor the many famous bourbons producedthere, its wheated recipes are perhaps mostnotable for their softer, smoother taste andgraceful aging process. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. However, while traditional bourbons contain wheat as the flavoring grain, distillers who make wheated bourbon swap the more traditional spicy rye grain for the soft and smooth wheat in the mash bill or list of grain ingredients. For the Trailblazers. Where is Rebel Whiskey made? Rebel Yell SmallBatch Rye will provide a little more spice androbust flavor to the current Rebel Yell familylineup. These bottles may appeal to those looking for a private-label wheated bourbon experience. Whether youre sipping it neat or mixing it in with your favorite cocktail, Rebel Yell 100 bourbon is the perfect whiskey for any occasion. The original Rebel Yell recipe was developed in 1849 at the Stitzel-Weller Distillery, where it would become one of the worlds most famous beverages. For more than 150 years, Rebel Bourbon has been bridging the gap between its proud heritage and modern tastes to honor the rebel spirit that lives in each of us. It seems, though, that Rebel Bourbon still sources its whiskey from Heaven Hill as the bottle dons the statement bottled for Lux Row Distillers. Today, the production of Rebel Yell Bourbon takes place at the brand new distillery. Its a cheap bottle of whiskey and it tastes like one, too. Tasting Date/Vessel: March 12, 2022 - Neat in a Glencairn glass Nose. MEET OUR Extended family. Weve taken everything you love about our Kentucky Straight Bourbon and distilled it into 100 Proof Bourbon, making it even better. Single barrel still says yell. The sound of the yell has been the subject of much discussion. Disgusted with the name change. As one of the minority that might get offended, I am certainly not. And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. So, to prevent further confusion as to whether these are the same brand, weve used the name interchangeably throughout this post. But Racer 75? Yes, but the brand is now just Rebel Bourbon, the whiskey inside the bottle is still the same. Then, they considered the potential blow-back against a name change versus the size of the parks visitor-base that wouldnt care or would even support the move. I have seen Father, ordinarily a model of reserve and dignity, leap up in the Metropolitan Opera House and let loose that piercing yell.". Did it hurt your feelings too? Rebel Yell is way better name than Racer75. Some examples of other wheated bourbon products include Makers Mark, Larceny, and W.L. The 75 refers to 1975, the year that the ride opened. 6, a bourbon blend consisting of three primary bourbons aged for varying periods of time is unique. Luxco recently released a Rebel 10 Year Single Barrel Bourbon. Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. I find 'Yell' quite offensive. Rebel Yell Kentucky Straight Bourbon Classification: Straight Bourbon Company: Lux Row Distillers Distillery: Undisclosed Kentucky Distillery (ies) Release Date: Ongoing Proof: 80 Age: NAS Mashbill: Undisclosed (Includes corn, wheat, and malted barley) Color: Gold MSRP: $18 (2021) Official Website . Not sure why it shows the old one on mobile. Barrel and Brew was created by four guys with a passion for crafting the perfect cocktails. 1965. "Rebel Yell will always be Rebel Yell. These new packaging and name changes now provide a more consistent and cohesive brand family lineup at retail. To me it was just a name given to a coaster, devoid of any historical or political significance. The brand bounced back and forth between the Diageo portfolio and the original owners before finally arriving in the portfolio. The brand was created to commemorate the 100th anniversary of the Stitzel-Weller distillery in Louisville, Kentucky, by Charles R. Farnsley, the former mayor of Louisville. The water used to make the bourbon comes from a natural spring, and the grain is grown on the distillerys own farm. I like Rebel Bourbon a lot better at the $13 price point than $18. Now, if you havent heard of Rebel Bourbon, you may now it as its previous name Rebel Yell. Bourbon aficionados may consider the whiskey a little hot when tasted neat in or in a snifter. etc. Our traditional 80 proof Rebel Yell is an approachable bourbon, softer on the palate than the new 100 proof Rebel Yell, which brings a bit more bite in the finish, said head distiller John Rempe. But for a while, it was common knowledge the main supplier was Heaven Hill. The entire Rebel Yell brand has been rebranded in conjunction with the release of Rebel Yell 100. For decades before building its own distillery it sourced whiskey from other producers based in Kentucky. Management can rename it all they want. Partners & Sponsors It is what it is. Hes teamed up with Master Sommeliers and Master Distillers to help educate people about the science that goes into alcohol production. It just felt like another local reference, but not a celebration of the Confederacy. Then away to our left and rear some of Bragg's people set up 'the rebel yell'. It paragons description, that yell! I've heard the 10-yr is the same juice from the Old Fitz decanters. In fact, Im kind of disappointed. I had to do some sleuthing to see what you were referring to. Jubal Early once told some troops who hesitated to charge because they were out of ammunition: Damn it, holler them across. Midwest Grain Processor acquired the Rebel Yell whiskey brand fromLuxco, a Kentucky distillery that was founded in 1918. It was renamed in 2011 after being sold to the Luxco company. "Who Whipped Whom? . While this change has certainly upset some people, its an understandable switch. However, in the documentary film Reconvergence, historian Waite Rawls, the head of the Museum of the Confederacy, describes his long odyssey to recover recordings of the yell. I understand the outrage to the overarching politically correct trend, but I feel that its misplaced this time. What does it taste like? Then post them to secondary sites as Dusty's or old label bottels for 2000% the price. Nothing about this bourbon, from a taste perspective, makes me want to willingly choose to buy a bottle. While its still available for under $15, you may have more trouble finding it at the price. The finish is long, warm and interesting in that a touch of spiciness, not present in the palette, comes into play. In 2019 Rebel Yell went through a rebranding effort. They recently dropped the "Yell" from the name. All the haters should be happy for a name change instead of losing it completely (RIP Thunder Road). Weller bourbon would be purchased by the Sazerac company and produced by their Buffalo Trace distillery, but the Rebel Yell brand was purchased by David Sherman Corporation (now Luxco, who also produce Everclear grain alcohol) and production moved to the Heaven Hill distillery in Bardstown, Kentucky. People who don't think it tastes very good refer to it as Rebel Scum. The W.L. Idol got the idea to name the album "Rebel Yell" after attending a party with The Rolling Stones. We have to acknowledge and accept our past. As lame as Apple Zapple, as the parks wild mouse coaster has been renamed. Product Description. Distillery: Lux Row (likely sourced from Heaven Hill) Type & Region: Bourbon, Kentucky, USA. [1] The origin of the yell is uncertain. The woke folk are going to get their pitchforks and be at Lux Row's doorstep once they catch wind of a Rebel libation. Yep, they did. There'd be riots for sure! Changing it just seems to serve no purpose and make the park seem more bland. Old Fitzgerald has a retail price of about $15 per 750mL bottle, but its small allocation makes it incredibly hard to find on a retail shelf. Cookie Notice Maybe they should just rename it then - to Rebel Yip - since that is more descriptive of that sound anyway? Rebel Yell whiskey is produced by Luxco. The brand was likely named after the Confederate battle cry, which was popular during the Civil War. With the rye segment up 23.3% thereis no better time to launch this new variant*. "[4] The Library of Congress has a film from the 1930s of a dozen or so veterans performing the yell individually and as a group. I cant imagine there are enough outraged people who will boycott a theme park because a ride changes names. I was told it was possible they were no longer making it. *Source: DISCUSMembers Only DataR12 Sep 2014 vs. PY. For Blood Oath Pact No. Blending rye and bourbon creates unimpressive results, and while it has some merits, no one is missing out on much by not . New packaging will beavailable nationally starting January 2015 inthe 750mL bottle, followed by the 1.75L bottlerolling out in March 2015. Risk takers, rule breakers and noise makersunite. Media support in 2015 will increase 386%vs. 2014 and include newly refreshed creativeto generate excitement and introduce thebrand to a new, younger generation ofbourbon drinkers. Changes include new packaging forRebel Yell Kentucky Straight Bourbon, as wellas bringing Rebel Reserve Honey and Cherryunder the Rebel Yell name. Landon Sampsell We will never go there again. Since Pappy Van Winkle led the most current bourbon craze, and the flavor profile has changed as of late, fans want to taste the old Stitzel Weller versions. Award-winning Rebel Yell bourbon dates back to 1849. Rebel Yell is a bourbon that lends itself better to throwing away than drinking. According to Lux Row Distillers, the new bottle includes an embossed rounded shoulder as well as new front and back labels. And Charley said, "Well, that's fine." Rebel Yell is a brand of Kentucky straight bourbon whiskey owned and marketed by Luxco. Why did they HAVE to choose such a name in the first place? He explained on VH1 Storytellers that people were drinking "Rebel Yell" bourbon and thought that would be a great title for an album. Other brands produced by Luxco include Ezra Brooks, David Nicholson and Blood Oath. As the Scotch Addict points out, NAS makes it easier for whiskey producers to create what they want to create. Good luck selling and Never Go Quietly! Four Roses Bourbon (1L) $34.11 (100cl, 40%) Tasting Note by The Chaps at Master of Malt Weller company merged with the Stitzel distilling company (est. The important thing is that the whiskey inside the bottle has stayed the same. This is funny. The company would eventually break up in 1972. Caving in to such ridiculousness. You know that, right? Weller & Sons company was founded in 1849 by William Larue Weller, who pioneered using wheat instead of rye in his mash for a lighter flavor than the older style of bourbons. Getting a little punchy here, down in the DeepSouth . We live in an era in which some people are always going to find fault with something that isnt politically correct. Overall, Rebel Yell is an entirely expected Kentucky bourbon that lends itself better to throwing back than truly enjoying. Units were nicknamed for their apparent ability to yell during battle. There are audio clips and film footage of veterans performing the yell many years later at Civil War veterans' reunions. Honestly, at first, I thought more about the Billy Idol song. Rebel Yell is one of those old throwbacks. Good one. Rebel Yell Kentucky Straight Bourbon Whiskey has a retail price of about $16 for a 750mL bottle at 80-proof. But the very first time I fired off my gun I hollered as loud as I could and I hollered every breath till we stopped." I mean, its sister coaster, at Carowinds, is called Thunder Road (with its cousin White Lightening) Both are cultural references without making political statements. Rebel Yell 100 was launched in conjunction with a rebranding of the entire Rebel Yell family. Do you support the move? Caramel, citrus peel and baking spice flavors of cinnamon, nutmeg and vanilla. In Ken Burns's documentary The Civil War, Shelby Foote notes that historians are not quite sure how the yell sounded, being described as "a foxhunt yip mixed up with sort of a banshee squall". It is only a name. I cant see how the purpose of the roller coaster was to teach anyone about the Civil War or the Confederacy. With that effort, the price has went up a bit, too. Not sure if you're speaking in generalities, or if this is aimed at me. The whiskey inside the bottle stayed the same, but the bottle itself and its name were reimagined. [6], Another claim is that it derived from the screams traditionally made by Irish and Scottish Highlanders when they made a Highland charge during battle. 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