Here at BodyICE HQ our team is driven and motivated by wanting to help you recover from your injury physically, emotionally and mentally. That helped us so much because there wasnt consistent childcare where we lived. I also try to compartmentalise as best as I can and just focus on one thing at a time. But at age 16, an injury ended her gymnastics career. In episode 131 of The Physical Performance Show Brad Beer has a conversation with Lydia Lassila, OAM - 5x AUS Olympian, Olympic Champion Aerial Skier. Instead of icing her nether regions with a frozen condom, Lydia came up with BodyICE Woman, postpartum ice packs. To upgrade, call 1300 MY NEWS (696 397), As a Full Digital Access or Paper Delivery + Full Digital Access Member youll get unlimited digital access to every story online, insight and analysis from our expert journalists PLUS enjoy freebies, discounts and benefits with our +Rewards loyalty program. She then went on to obtain the second and the third World Cup wins at the end of February in Minsk and in the beginning of March 2017 in Moscow. I was ready." Inspiration comes from the most unlikely sources, right? If you try to be both at once, youll do a mediocre job at both! Jeffrey Hodges is the creator of Sportsmind, the most sophisticated mental and emotional skills training program world-wide. But at age 16, an injury ended her gymnastics career. Our mission is to make it easy for parents to make Three years ago, in a pre-COVID world, Aussie farmers were facing the most devastating drought in recent history. It explains that if you do not provide us with information we have requested from you, we may not be able to provide you with the goods and services you require. It was, she admits, a low point. Heres the fix, Five ways businesses can beat the scourge of busyness and boost productivity, My Biggest Mistake: Martin Karafilis, CEO of Fishburners. The Treatment I was right on time, which was great. I found balance, I found challenge in starting up my own business and operating it from my laptop remotely, and Im 100% sure thats made me one, a much better athlete, a much more balanced athlete, and a more wholesome person.. People with significant back, neck, shoulder and hip pain. Powered by Shopify. It was a great buzz after winning the gold medal. I have never felt anything quite like it and as one of my friends delicately put it its kind of like an exorcism. Many of the Finnish letters are pronounced differently. In the hospital, the nurse handed me a frozen condom to shove in my knickers, and my instant reaction was, surely we deserve better than this!. She is of Greek-Cypriot and Italian descent. Physiotherapy. Conversely, in Finnish a common name is Janne, (pronounced Yan- neh) which is John in English. However in 2005 she ruptured her Anterior Cruciate Ligament (ACL) and underwent radical surgery which enabled her to recover and compete in the 2006 Turin Winter Olympics. A valid active email address and Australian mobile phone number are required for account set up. A really good example of that was leading into the 2010 Olympics. Email: jobs@myphysio.net.au, All our services qualify for Private Health Insurance rebates (Extras cover). However, she reinjured the same knee in the semifinals run and finished the competition in 14th place. Away from the sporting arena, Lydia is a mother of two boys. At the 2010 Winter Olympics in Vancouver, Lassila won gold in the aerials, getting Australia's second gold medal for the games after snowboarder Torah Bright won gold in the halfpipe, also at Cypress Mountain. I never saw starting a business as a risk because up until that point, I never had a job before, other than being an athlete. Lydia joined Holly Wainwright on the latest episode of I Dont Know How She Does It. I know Mum was very enviouswhen she had me she was in the Footscray Hospital sharing a ward with 10 other new mothers, amidst hospital renovations, and here I was spending my first few days as a mum in five-star accommodation at the Park Hyatt! Aerial skier Lydia Lassila battled excruciating knee injuries to make it to the pinnacle of one of the toughest and most risky sports on earth, earning a number 1 world ranking and an Olympic gold medal in the process. We were now three with this new life that we had brought into the world, it was just incredible. No jumping of course, but I trained at the VIS through my pregnancy to keep as fit as possible with the mindset that I was just on maternity leave and that I would be returning stronger and better than ever towards my campaign to Sochi. That goes for business-related tasks as well as home/family-related tasks as theres always so much to do, and Im always a little too optimistic on what I think I can achieve in a day! Just fill out the fields below and we'll send your friend a link to this article along with a message from you. From design, to getting samples in, to shipping inventory, to warehouse management, then to sales and marketing, I didnt really know anything about that kind of stuff. This work involved working closely with a mental trainer, Jeffrey Hodges, who Lassila credits with helping her define, and see, the vision she needed to make a comeback. The Will to Fly is available now from slatterymedia.com.au Four days later in the final, she received one of the highest scores ever recorded, landing the two most difficult jumps and winning with a total of 214.74, far ahead of China's Li Nina (207.23) and Guo Xinxin (205.22). This I will always be proud of," she explained. And I got rubber, but it was screen printed and so every time you stretched the neoprene fabric, my logo would crack into pieces. A teary Belle Brockhoff was clearly hurting after just missing out on a medal in the Olympic snowboard cross. I was hoping that retirement feeling would come but it kind of never did. Lydia Lassila OAM (ne Ierodiaconou) (born 17 January 1982) is an Australian Olympic freestyle skier gold medalist who competed in the 2002, 2006, 2010, 2014 and 2018 Winter Olympic Games. She returned to the World Cup circuit with a sixth place finish in Lake Placid on 14 January 2017. Apart from her sporting medals, Lassila has also received other honours and awards: Lydia is the subject of a feature documentary film called The Will To Fly that chronicles her life and sport pursuits. It was a remarkable turnaround for the 28 year old who four years ago seriously considered quitting the sport after a knee injury at the 2006 Games. You already have a current subscription with us. Additionally, especially in overuse injuries (which account for over half of the injuries experienced by adolescent footballers), tissue damage can already have occurred prior to you feeling pain or performing poorly. And all of a sudden, you start answering and figuring out your own problems and solving your own issues.. Gold in Vancouver 2010, Bronze in Sochi 2014. If youre lucky enough to have a trauma-free birth like mine was, you have the option of going and staying there instead of the usual hospital ward. About. Instant relief Ding Ding Ding Ding!!! Knee Pain Treatment, Injuries & Conditions; We offer services to Medicare EPC patients, where a valid GP referral is provided. Related ArticlesGemma Peanuts two year (in)fertility journeyMatty and Sarah Fahd of TMRW Kids on building a brand with purposeBy Billies Charlotte Palardis on how building her brand helped her reconnect with herself. So, I find its a constant balance of meeting the needs of my family, my own needs and that of the business. Australian Lydia Ierodiaconou suffered an Anterior Cruciate Ligament (ACL) rupture during training in June 2005. Not in conjunction with any other offer. At the same time, BodyICE continues to grow from a predominantly wholesale business for hospitals and surgeons (Lassilas first customer was her own surgeon who was impressed by the BodyICE pack she wore into one of her appointments), to one that is now finding a new audience online and in retail stores. At BodyICE we make area-specific ice and heat packs that help people recover from their injuries using natural cold or heat therapy. Sure, there was a whole range of functional carriers out there, but where were the fashionable ones? Then tragedy struck another high-profile Australian sport star and made Lydia reassess. I just wanted things instantly, so I often derailed myself; I often jumped through injuries I over-trained. Copyright © 2023 Private Media Pty Ltd. Publishers of smartcompany.com.au. And to set an example for future generations, she added: "It's been a wild ride, to bring the boys along and have them at training camps. Lydia Lassila backed up her 2010 gold medal with bronze in the aerials final. Lydia Lassila All Stars Champions v Contenders (2018) Contestant Profile Born January 17, 1982 (age 41) Hometown Melbourne, Victoria; Lorne, Victoria Occupation Olympic Freestyle Skier Survivor Career Version Australia Champions v Contenders (2018) Tribe (s) Champions Contenders Koro Savu Finish 12/24 Challenge Wins 17 Votes Against 9 Days Lasted It is amazing what you can achieve by opening up that dialogue and asking the right questions, [such as], how did you do it? Im having this issue at the moment, what would you do in this situation? she said. Twelve months out from the defence of her 2010 Winter Olympic Gold medal at the 2014 Sochi games, Lydias Olympic campaign and career was at a crisis point due to debilitating low back pain. And pretty much at the same time, I spat the words out, bing, a lightbulb goes off idea!. I get to be around my family constantly and live spontaneously all over the world! It was great at the time (to have so much support) but in hindsight, it didnt matter how many people I had sitting and advising around a boardroom tablenothing could prepare me for motherhood or the journey that was about to begin. Olympic aerials champion at Vancouver 2010, bronze medal winner at Sochi 2014 after attempting an incredible and hitherto unseen quad-twisting triple somersault and mother of two children, at PyeongChang 2018 Lydia Lassila also became the first Australian to compete at five Winter Games. I broke new ground and became the first woman to perform the quad twisting triple, a trick only men have mastered. I was balancing this bag of ice, a shopping bag of ice on my knee between two chairs, and it was leaking and slipping all over the place. Each payment, once made, is non-refundable, subject to law. This automatically renews to be charged as $16 (min. For me, the vision is key, she told the room. The ice bags can also be filled with hot tap water for soothing heat therapy. About six months before the 2006 Winter Olympics in Turin, Italy, Lassila injured her knee. When Id catch a side profile of myself in the mirror Id just about fall over in shock. Alicia Galaz, left, and Libby Adame. And all of a sudden, predictions for the aerials competition at PyeongChang 2018 were up in the air. BodyICE has played an integral part in Lydia's recovery and management of all kinds of injury, helping her reach the pinnacle of her sport. We chose KaiKais great-grandmother was Kaija (pronounced Kay-ya), so we chose his name because of that connection. New customers only. This is, as an athlete, a really important skill, to be able to focus mentally and emotionally on the things that are going to help you succeed and shoving everything else aside and saying, no, she said. And it didnt end there her babies becoming active kids presented Lydias next BodyIce exploit called BodyICE Kids (I have a feeling she has many more to come! In hospital, the nurse handed me a frozen condom to shove in my knickers, and my instant reaction was, surely we deserve better than this!. Leaving no stone unturned, and using the highest quality of products, Lydia coupled the traditional ice bag with elastic neoprene compression straps all carefully designed to fit specific joints and areas. The most commonly broken bone in the joint is the patella or kneecap . We promise not to clutter your inbox. We recognise that their sovereignty has never been ceded. Lydia is a product of the Olympic Winter Institute where her acrobatic skills were transformed into an Aerial Skier. But the skills that I learnt, to compartmentalise, were to say, no, Im going to deal with you later. [5] She is married to Lauri Lassila,[1] a Finnish former professional freestyle skier, whose career included placing 2nd in moguls at the FIS Freestyle Skiing World Championships in 1999. The 36-year-old has achieved it all over the past two decades and despite the initial disappointment of missing the PyeongChang final, there is no doubt her legacy will live on in Australian sporting history. She is the second Australian to win an Olympic gold medal in aerials, after Alissa Camplin in Salt Lake City in 2002. That person for me was the Lydia that had won the Olympic gold medal; the Lydia that was jumping to the same quality and standard as the men; the Lydia that broke those world records.. Finding the time to get everything done! A few days later I arrived home and so did my milk! Olympic champion Lydia Lassila describes her small business as one that was forged from adversity. The female body is an amazing vessel. Olympic and Specialist Sports Physiotherapist Trish Wisbey-Roth (founder of the Bounce Back spinal strength and stability system) lead us through a case study of Olympic champion Lydia Lassila. Get 10% off your first order. Aerial skier Lydia Lassila battled excruciating knee injuries to make it to the pinnacle of one of the toughest and most risky sports on earth, earning a number 1 world ranking and an Olympic gold medal in the process. I can be competitive for another round. After surgery and rehabilitation she was able to compete in the Olympics. BodyICE Kids was again borne out of necessity. She returned to the World Cup circuit this season winning an astounding 3 out of 6 events, and has qualified for her fifth Olympic Games, which will be held in PyeongChang, South Korea in February 2018.What an inspiration! Our Kids range then followed. Enter BodyIce. Lydia was the perfect patient, and worked extremely HARD on her exercise program! All Rights Reserved. There is no way I could run a business remotely without my solid team and its my job as a leader of that team to empower my team members, inspire them so that they give me their very best effort as I give them my very best effort, she said. I had to be diligent with keeping up my exercises (and still do) to cope with the load of my sport, but managed to keep it under control. Free to sign up. Lassila said her family pleaded with her to stop competing and a lot of people wrote me off as well. I think at the time, I needed a bit of a distraction from my injury and the trauma of it, so starting a business was the perfect distraction! I delivered Kai naturally and was fairly swollen and sore in the nether region which is no surprise in hindsight, but at the time, [was] something that shocked me. See www.geelongadvertiser.com.au/subscriptionterms for full details. Hold that vision that youve got for yourself, create the plan, [and] trust the process that youve put in place.. Id put it down to the selfish athlete in me. While wholesale accounts still make up 70% of the business orders, Lassila says online sales are being boosted by social media influencers who are particularly keen on the brands range of products for women whove had children. Lassila's victory in Canada helped bury the pain of her Olympic exit four years earlier in Torino, when she re-aggravated a knee injury during qualifying after entering the competition as a medal chance. After a well earned break traveling the world, I fell pregnant in August 2010. She added: "Im realistic. Fractures. Theyre all important things its not fair to say theyre not all-important.. She has continued to work hard on maintaining and progressing her movement control and strength throughout a 3 year lay-off from the sport, and the birth of her second child. Anybody wanting to fulfill their physical and mental potential. It will for a long time. We hate spam, but from time to time, we'll let you know first about new products and special promos! My mum, on the other hand, has spoken only Italian to him, so he is now tri-lingual and can switch in and out of each language, English included. Helping our clients achieve their best is our highest priority! No referral required for Private, TAC, Worksafe services. My Physio is one of only 4 clinics in Melbourne that offer the BounceBack program. However, they didnt exist, and I soon discovered Alibaba and the wide world of Chinese manufacturing. I wanted to create ice and heat packs for kids that are non-threatening, fun, colourful and most of all, instantly soothing in times of need. She found that after undergoing 2 knee reconstructions, and the birth of her first child, Lydia had developed some unhelpful adaptive movement patterns, and had poor activation and strength of the stabilizing muscles that support the spine. I have since expanded this range to include sustainable street-style activewear, made from hemp. I was so used to seeing this cut, fit, elite athlete in the prime condition of her life. Having gone so high and so big, the Australian landed on the back of her skis and fell backwards onto the snow. She then took two consecutive golds, in Deer Valley in February, and in Moscow in March. Refer to our Privacy Policy for more information. When I think back, I dont know how I managed the load of all three of these major roles. I was nave as to how vulnerable we are and to how fraught the actual process is of growing a baby. Sitting in Turin with a bag of ice on her knee, her leg and dreams shattered, Lassila had a thought. Never be over-awed by your competitors. I was also still competing as a full time athlete, so there was a lot going on in that time of life! In early 2020, I also launched a range of eco-friendly yoga and wellness essentials called ZONE By Lydia. If there was a minor hiccup, you could easily adjust. Lassila is 5'3'' - or 157cm. With two young children, Olympic training and a growing business, Lassila is well aware of whats involved in juggling equally important, yet competing, interests. South Georgia & South Sandwich Islands (GBP ). 2023, BodyICE Australia. Shes now preparing for the 2018 Winter Olympics is South Korea, which will be her last. Monday to Friday 7:30am 6:00pm, Saturday & Sunday 7:00am 11:30am (AEST), App or digital edition only customer? We quickly found that deciding baby names was not an easy task, particularly in our family with two different cultures coming together. Source: Supplied Hard work! Lydia capped Australias most successful Winter Olympics with a spectacular jump that delivered the aerial skiing gold medal. However, she did not make it past the qualification rounds in Korea, which marked the end of her sporting career. Ultimately, I love the freedom of being an entrepreneur. She ended the 2007/08 season ranked second in the World Cup standings, and then went on to win her first World Cup title in the following 2008/09 season. We know that when you play with pain individual performance drops, and with that, so too does the overall performance of the team. Select the subscription offer youd like to buy, click Subscribe with Google, and you will be directed to complete your purchase using your Google account. Multitasking is too overwhelming! Truly. Full Digital Access 12 Month Plan costs $208 (min.cost) for the first 12 months, charged as $16 every 4 weeks. I needed to ice my knee constantly to help with the swelling, pain and inflammation, and couldnt find a product that would stay in place and stay cold, Lydia explains. It was a remarkable turnaround for the 28 year old who four years ago seriously considered quitting the sport after a knee injury at the 2006 Games. There was a lot of pressure and hype from the Australian press for Lassila to do well as world number one. The end result, BodyICE, a no-fuss ice and compression system that comfortably secures around injured joints and body parts. All in all it was very successful: perfect baby, healthy mum, no tearing, good to go. He left us in good hands though and our baby boy finally arrived to catch the final hours of Mothers Day. I needed to work smarter.". Lydia won the World Cup in 2009 and came into the Games in top form after setting a world record score in January. "I saw my name ranked at the top of the leaderboard. Nourishing Bubs is changing the face of the Aussie baby food industry one veggie-loving little one at a time! In all my years as an athlete, there hasnt been an experience I could compare it to. But once your delivery is activated, youll get the next edition, hot off the press. . On 15 February, she placed 15th in the second qualification round and thus bid farewell to her chance of a place in the final, and to her sporting career. At the peak of her powers, Lassila was one of two Aussies to strike gold that week, following snowboarder Torah Bright, who won the women's half-pipe just six days earlier. Lydia was able to move on from this crisis point to secure a bronze medal at the 2014 Sochi Winter Olympics. The birth itself was fairly measured and clinical. SmartCompany acknowledges the Traditional Owners of the many nations across Australia, and pay our respect to Elders past and present. So for me to be able to run a business, be a good mum, be a great athlete, I find it really hard to blend all these roles, she said. For the Sochi Games, she was determined to attempt a trick that had never been seen in women's aerials before. Lassila went on to compete at the Vancouver Winter Olympics, winning gold, and again at the Sochi games in 2014. "I entered the 2010 season with only one goal to win the Olympics. I risked all for the ultimate glory and although the medal was not gold, I was happy with my performance. Lydia Lassila has overcome a string of injuries to still be skiing. We have been based in Bentleigh East at GESAC (Glen Eira Sports and Aquatic Centre) since 2012. "Thats when destiny opened up before me, and a new challenge was presented one that would change my life forever. Each payment, once made, is non-refundable, subject to law. Likewise, Lassila says her sporting achievements would not have been possible without a solid team backing her up. The latest stories, funding information, and expert advice. I was afraid. Payment will be charged to your Google Account. Grace knew the incredible amount of up-skilling many of these families were doing to try Stay in the loop on all things parenthood as we share tips, hacks, products, inspo & everything in between. She began her World Cup circuit in 2001/2002 and finished 8th in the 2002 Winter Olympics in Salt Lake City. At one of those events in Geelong, she told a room of small business owners how it was a devastating knee injury in 2006 that gave birth to her business. So in sport, if there was a component that an athlete, a technical skill they were doing better than me, if I felt comfortable enough, Id go and ask them, hey, what do you feel when you are doing this certain skill? Or if I wasnt comfortable, I would get the video of them and I would slo-mo it and break their technique down, take what I liked out of it and make it my own., NOW READ:Data startup Fusion Sport secures $3 million for platform supporting 90% of elite Aussie athletes, including AFL premiers West Coast Eagles, NOW READ:Got brand goals? I never saw starting a business as a risk because up until that point, I never had a job before, other than being an athlete. I love working from home or wherever my laptop is and the lifestyle that provides. BodyICE was born from a bit of a disastrous situation! We often find ourselves filling every waking moment with activity, thinking that this is the only way to get ahead. After seeking the clarification and advice of several peak bodies, we are pleased to advise that My Physio GESAC and Brighton are open for essential treatment Under the current lockdown, Physiotherapy services can now be delivered face-to-face for essential Musculoskeletal & Sport Injury Management, GLA:D Program for Hip and Knee Osteoarthritis, Improve your CORE with Clinical Reformer classes, NEW Online Booking System Book at your convenience Physiotherapy and Allied Health Services. Right now, Im going to go back to future Lydia, the Lydia that I want to be, the one thats going to nail these next two jumps and come home with Olympic gold. And in my line of work, I wasnt exactly risk-averse. Undeterred from the injury and trauma to her knee in 2006, Lydia bounced back and won Gold in the Vancouver 2010 Winter Olympics. I didnt like feeling heavy or the fact that I couldnt see my toesfor a very long time! With her A Team, Lassila got really detailed with this plan for achieving her dream of representing Australia again. We couldnt have picked a better day, either: May 8, 2011, Mothers Day! As usual, it wasnt difficult to decide what I wanted, but coming up with a plan as to how was going to be more challenging. I felt helpless. But while sitting in the Olympic village in Torino, nursing an injured knee, she recognised the seeds of her business. This option is only available where expressly indicated with the offer. Please call us on 1800 070 535 and well help resolve the issue or try again later. They are simple to use, reusable, mess free and most importantly, effective in delivering natural cold therapy. Not just on being an athlete, but on developing my mental skills as well.. 1800 MY PHYSIO) or go to www.myphysiogroup.com. Not in conjunction with any other offer. Our team physio had heard of Trish and suggested if anyone could help me, it would be her., Trish conducted a thorough and expert interview, examination of Lydias spine and movement patterns, and analysis of aerial skiing demands. But all planning aside, I dont think any mother is ever fully prepared for childbirth and what your body is going to experience during that process.
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